11 Comments

What beautiful research! And the way it has been articulated is impeccable! Superb stuff! Keep up the good work!

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thanks for your feedback!

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Fascinating article! Thanks for writing.

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thankyou for reading!

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Thanks for this article.

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We are Zarnik - a one stop shop for everyday essentials for hotels. Just like Hyperpure for Foodservice businesses, Zarnik is for hotels. Do check us out - zarnik.com and it would be really nice to get your thoughts about us and our space.

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Enjoyed reading! Just one point wanted to clarify. With suppliest

to revenues to dark stores being accounted as revenues to hyperpure doesn't , It's a related party transaction with opportunity to overstate the income? Is it like hyperpure sells to blinkit or hyperpure sells to sellers on blinkit who supply the goods to blinkit to keep in dark stores?

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thanks! Since Hyperpure business is a b2b model and majority of Blinkit's darkstores are actually not Blinkit owned - we there is a think 3rd party involved here who manages/ own/ runs the darkstore's inventory and hence Hyperpure records that sales as final revenue (which doesn't get net off as interparty later).

For reference, do read Akshant Goyal's response in August 2023 Concall (Q1 FY24)

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Awesome stuff. 👌

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Thankyou for the write up . I never knew abt Hyperpure .

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Yes, the leadership rarely talks about Hyperpure - and the social handles of Hyperpure just mentions supplying to restaurants, might be a deliberate attempt to keep it undercover and quickly build a robust supply chain.

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